I wonder how much Google would charge a news outlet to be the first publication in the lineup on Google news’ “Editor’s Picks” widget. Right now, it seems to be random, although when I was first trying this out, The Atlantic appeared first.
Source: niemanlab.org
By providing rich data capabilities, Google+ could allow advertisers to gather new insights on the quantity and quality of sharing for their campaigns. Google+’s new collaborative features could also introduce interesting new data categories for advertisers, such as average co-viewing view length (how long a group watched a brand’s video together) versus individual view length stats or engagement metrics via Huddle (mobile) versus Hangouts (desktop).
Source: Mashable
Today, 10 percent of venture capital dollars comes from corporations, nearing the previous bubble-era high of 15 percent in 2000. Facebook, Zynga and Amazon.com are investing in social media start-ups. AOL Ventures restarted last year after three previous efforts, and Intel Capital expects to invest more this year than the $327 million it invested last year.
Source: The New York Times
What Google can teach news organizations about innovation and launching products | Poynter.
For mainstream news organizations, their legacy business of print or broadcast is like Google’s search business — dominant within its market, and accounting for a great majority of the company’s revenue. The news companies that want to win a future will have to do something better than an online version of a newspaper or a paywall that protects the value of print subscriptions. They need digital strategies to aggressively create new forms of digital news.
What does this mean for those of us who are managing SEO on news sites?
They (Google) gave us a presentation on how Google’s going to be rethinking the news.
Source: blogs.forbes.com
Very cool map of Google+. Special thanks to Jen Lee Reeves for the link.
Source: mindmeister.com
Instead of building another social network, I’d like to see Google focus on helping us search through all the user-generated signals and content and to help us with our search, much of which is done offline through social questions, not keyword-speak.
Source: TechCrunch
An arms race in the tech sector
WIREDInsider: Lady Gaga Takes Over Twitter, FarmVille, The World
I honestly would prefer Google over Gaga when it comes to world domination.
There was once a time in 2008 when I sat on a plane—in coach, nonetheless—next to a normal-ish girl wearing a huge blonde hair bow and gigantic sunglasses. She slept. I stared. I knew she must be someone, but I had no idea…
Three years later, Lady Gaga is on fire. She went from the…
Google’s strategy is to go after businesses and schools first. If students get used to a Web-based operating system, they might request it in their offices later on, and if people use it at work, they might decide to buy one for their homes.
Smart. Here’s a cue newspapers can take from Google’s strategy: Target younger folks too, as mentioned in my previous post.
Source: The New York Times
